SHOW TRANSCRIPT

This transcript is automatically generated by Descript.  Any errors or omissions are unintentional.

[00:00:00] Jeff Sieh: Hello folks. Welcome to Creator News Live. I’m Jeff c and you’re not.

[00:00:04] Jeff Sieh: And this is the show that keeps you up to date on what’s happening in the creator economy and so much more. Have you ever opened Canva with the best intentions and ended up drowning in options? we’re talking with Malia Kahn, a designer and strategist who lives right in the middle of where creators get stuck, the messy middle between planning and producing. She’s breaking down how canvas’s newest AI features can speed up your workflow, help you stay consistent and keep your designs aligned with your strategy instead of adding more noise.

[00:00:34] Jeff Sieh: Malia is the founder and CEO of Connect The Dots, a Strategy First consultancy and the Creative Force Behind Concepts Studio, its design arm. Through both she equips organizations to move from clarity to action with a unique blend of strategic insight and create a vision. Her award-winning work and national speaking engagements from CEX to Macon highlighted her passion for making marketing both practical and inspiring.

[00:00:59] Jeff Sieh: If [00:01:00] design feels overwhelming, or you’re curious about what these tools can actually do for you. Then this is the show for you. So sit back, clear your schedule, clear your mind, and get ready for this week’s episode of Creator News Live. Well, Malia, thank you so much for being there. How’d you like your theme song? We’ve been doing that for all our

[00:01:17] Maliha Khan: impressive. I, that was really well done.

[00:01:20] Jeff Sieh: Well, thank you so much for being here. we got some of our friends already showing up today. uh, Sean says he’s coming back from Florida, picking up his kid from college.

[00:01:27] Jeff Sieh: Amy Key says, happy Friday. Happy Friday to you as well, Amy. And, Linda says, snow, snow, snow. We’ve got just a bit in Minneapolis. Oh my gosh. And she says. That’s don’t, yeah, don’t send it to, uh, Texas either. So thanks Linda for popping in. Uh, we appreciate you, but this is gonna be such a fun show because I have so many great questions for Malia because, I don’t know about you, but Canva is changing, not as quite as much as Descript, but a lot.

[00:01:58] Jeff Sieh: It changes a lot. And I [00:02:00] popped in there the other day. Abby usually does, a lot of our repurposing, uh, she uses it a lot more than I do, but man, it’s changed a lot. So, uh, we’re gonna talk all about that. But before we get too far along, I wanna do a big shout out to our sponsors, Ecamm.

[00:02:12] Jeff Sieh: You can find out more about them by going to Ecamm dot com slash jeff. You say 15% on your first purchase by using the code. Jeff. 15. They also have a great conference they’re doing over in the uk, April 23rd through the 24th. In the United Kingdom, it’s gonna be amazing. So you can find out more about that by going to Tube Fest co uk slash creator camp.

[00:02:37] Jeff Sieh: go over there and tell Katie that, Jeff sent you. So with that outta the way, I’m so excited. Let’s dive into this because there’s so many things happening with AI and designers and all of the, the crazy stuff going on. I watch one of your presentations, I mean, you did it at CEX and you also have one on YouTube, but you talk about creators getting stuck between [00:03:00] strategic peril, perilous, I can’t even say it, being paralyzed and tactical chaos.

[00:03:06] Jeff Sieh: How is AI helping or hurting that middle zone right now? Because you see people on both sides of the fence.

[00:03:12] Maliha Khan: Yeah. So, what I mean by people getting stuck in either strategic paralysis or tactical chaos is either we decide to. Get the strategy just right and then we’re not moving fast enough. Or we say, you know what, nevermind, we’re just gonna go tactical and, and see, see what lands. But then towards the end of it, when the results come in, we’re kind of scratching our heads and wondering like, what, what happened here?

[00:03:39] Maliha Khan: And it’s because we didn’t work on the strategy piece. So the space in between them is what I call the messy middle. It’s where we oftentimes get stuck. and for creators right now, AI is kind of, putting us right in the middle of a new kind of messy middle where everybody’s trying to figure out what the next step is.

[00:03:58] Maliha Khan: with all these tools, it [00:04:00] feels like every day there’s a new tool coming out. and there’s a lot changing. I, I feel like just this year ChatGPT has changed, like. Feels like 50

[00:04:09] Jeff Sieh: Right. It just came out this week. Another one. Yeah. Yeah.

[00:04:11] Maliha Khan: yeah. So, I think, everybody is having to learn how to be quick, how to, trial and, error faster and how to just try things out, in order to figure out what truly works for them.

[00:04:23] Jeff Sieh: So, uh, I wanted to ask our audience as we’re going along this first section when we’re talking about kinda this new era of design. What is the biggest barrier for you guys who are watching? And just let us know wherever you’re watching from down below. what’s the biggest barrier for you when creating visuals for your brand?

[00:04:38] Jeff Sieh: We just, you know, Malay, we just talked about like, try and find the, the middle zone, you know, between the two. how do you do that for design? Like, I know, you know, we talk in, in marketing, we talk a lot about like our funnels and getting, you know, our perfect avatar and all that stuff, but how do you find that right middle zone when you’re trying to find a design strategy?

[00:04:57] Maliha Khan: I think, um, instead of trying to [00:05:00] master every single feature, which is impossible, it’s more about your workflow. It’s more about, figuring out what the ideal tech stack and what the, what the ideal workflow looks like for you. And then after that, once you get that situated, it’s all about consistency, right?

[00:05:17] Maliha Khan: like that’s the number one thing that we learn, in design and, and also marketing, is that consistency wins every single time. So, whatever works for you, just make sure that, you are doing it consistently and Don’t try to stay on top of every single trend. Every single feature, because not every single tool is going to be for you.

[00:05:38] Jeff Sieh: Yeah, so you could get, uh, overwhelmed with e just AI in, in general, but now with all these design tools as well, um, you know, we’ve, we’ve talked about Gamma for making presentations, you know, Photoshop, Adobe, all this stuff is coming out with that and Firefly, it’s going crazy. One of the things that I, I’ve always, this is even before AI came out, to help with the overwhelm.

[00:05:58] Jeff Sieh: It’s okay not to, I mean, a [00:06:00] Photoshop is something you can learn for the rest of your life, right? It’s, it’s that deep, it can, it can do so many cool things. So I told people to just memorize the term, like understand what a mask is, you know? ’cause then you can Google it like once, you know, kind of the basic terms.

[00:06:13] Jeff Sieh: ’cause I have forgotten so many things. You

[00:06:15] Jeff Sieh: know, it’s, yeah. And, and, but if you know like, oh, a mask, okay, how do I make a, a clipping mask on this? And when you know what a clipping mask is, then that makes it easier to go Google. That’s so, that’s what I do. Yeah.

[00:06:27] Maliha Khan: Absolutely. ever since I, got onto Canva, you’d be surprised how much of my like Adobe lingo I’ve forgotten, so I’m right there with you.

[00:06:36] Jeff Sieh: Right. So one of the things you joked about is that AI is adding to the chaos. Like it’s a great tool, but yeah, you can get really overwhelmed with all the news and everything coming out in your feed. So, what do you think the types of pressure that creators are putting on themselves that AI could actually ease if it’s used correctly?

[00:06:55] Maliha Khan: So one of the things that I love to talk about is [00:07:00] how, AI is a phenomenal tool if you just use it correctly. And by correctly, I mean, it needs to sound like you. And so in order to get it to sound like you, we need to provide it with the right context, the right training, and the right information because that’s something that only you, you know.

[00:07:16] Maliha Khan: So, if we don’t provide the right context, we don’t get the best results, right? So I, I like to tell folks your output is gonna be as strong as the input. And so if what you’re, putting into the tool doesn’t provide, information like role context, brand voice, brand voice is a big one.

[00:07:34] Maliha Khan: it’s not gonna sound like you, it is gonna sound like you’re. Using just a tool and a robot at the end, end of the day. So the brand voice piece of it is really huge.

[00:07:44] Jeff Sieh: Yeah. there’s no real easy button. I mean, there’s things that can help you a little bit, but you can’t just say. Press a button and your design is done, or your, your output is done. So I think that’s a, a great point. We do have some great comments who’ve already coming in for our amazing studio audience.

[00:07:59] Jeff Sieh: Amy says, [00:08:00] and when we ask this question, what’s the biggest barrier, uh, when creating visuals? She says, I think it’s coming up with a process so I don’t go down multiple rabbit holes. I think it’s fun and so hard to stay on task and not eat up hours on my time. So, Malia, what would you tell Amy?

[00:08:14] Jeff Sieh: ’cause I think this is a thing that all designers struggle with. It’s never done. You can always tweak it a little bit more. So When do you say enough? When you’re designing a, like a logo or a, a piece for a client, when do you say, okay, it’s done? Is it because you run out of time or is it how, how does, how do you know when it’s done for you?

[00:08:34] Maliha Khan: that’s a very great question and one that I’ve struggled with a lot. And so at the end of the day, it, it’s come down to, because I’m a perfectionist at heart, so for me, I’ve like identified a percentage. So like if I feel like 80% of it is good to go, I’m not gonna touch it again, because I could be sitting there literally forever, to get it just right.

[00:08:58] Maliha Khan: And what’s really [00:09:00] fascinating is my, my ChatGPT will tell me like, you’re a perfectionist. Like, I, I kind of see you, you know, anything I spit out, like it has to be just right. Done your way. And, and, and so that’s what’s kind of really helped me realize like I need to just come up with like a certain percentage that I feel comfortable with.

[00:09:19] Maliha Khan: Like if I feel like 80% of this is done and it, has already like, hit all of the core things that I want to include in this piece, then it’s time to just let the rest of it go.

[00:09:34] Jeff Sieh: That’s a great, so 80% is a great, my thing is I’m outta time. That’s usually what it’s like, okay, I gotta get this done. And, you know, it’s, it’s better to have it published than perfect. is is one of the, the sayings that we go to a lot. And then we’ve got another great question from the amazing Zach Brown saying, finding the balance of visuals and texts in the same graphic, uh, stating the needed information without being a bulletin board image.

[00:09:58] Jeff Sieh: So, Malia, do you think that [00:10:00] comes with just design, or do you have some hacks that can, like, help Zach like find that balance between visuals and text in the same graphic? Because you, you see a lot of people like try to cram everything they need to be in there. And then you have those other ones that are like, what is, what does that image even mean?

[00:10:14] Jeff Sieh: So what do you usually tell people?

[00:10:16] Maliha Khan: I normally tell people that it goes back to design. I feel like everyone has a different taste and, style and, the amount of white space that I wanna leave might be very different from how you would like to go about it. So I, I think that’s one of those things that really does come down to, what you feel comfortable with as a designer and what you feel like is balanced.

[00:10:37] Maliha Khan: It’s such a subjective thing, right?

[00:10:39] Jeff Sieh: Yeah. Yeah. ’cause my daughter and I go back and forth on this. I’ll say like, I really like this. And she’s like, no, that’s, you know, gross. Like, I usually, I make a bunch of, like the, the, the music that we heard at the beginning where had your kind of theme. I make like th a bunch of different versions of that.

[00:10:54] Jeff Sieh: And I usually send it to her and she just doesn’t like female voices. And so I always have to temper it like, it sounds fine, it’s [00:11:00] great, but like, does it, does it work? You know? And so we go back and forth on that and it is very subjective, you know, you just don’t wanna be bad, I guess is the thing. You don’t want it to, to look horrible or sound bad.

[00:11:10] Jeff Sieh: and Amy also says also staying on brand and figuring out what to tell ai. So I’m staying, uh, on the brand and we’re gonna talk about that a little bit later in a different section, but this is a great one from, Mr. Rich Graham says he struggles working with so-called designers that really don’t get it.

[00:11:26] Jeff Sieh: Way too many colors and logos, super tiny serif types, uh, it’s unreadable, et cetera. So when somebody’s shopping for a designer, Malia, what should they be looking for? Like, what is it that, you should be look, should you just look at their body of work and just pick something you like? Or is there like some red flags that people should go like, okay, I need to find somebody else.

[00:11:46] Maliha Khan: I think it’s really important to, number one, take a look at their portfolio and then number two, there could be a specific piece in their portfolio that you like and you might be under the, under the assumption that you’re [00:12:00] gonna get something similar. so I think it’s very important to have a conversation and say like, Hey, I like this specific piece and I kind of want you to, channel this into the, project that I want you to work on.

[00:12:13] Maliha Khan: Because a lot of times, like I’ll have people come to me and they liked a specific design, but I may have done that for like a pharmaceutical company or something running an ad campaign, and I. May have not thought that that was exactly what I wanted to do for this particular client, but it’s just context that I would’ve appreciated earlier.

[00:12:32] Maliha Khan: Like, I have no problem with trying to channel that design and, it’s just if you like specific things, state exactly what you like. And if you don’t like things, then be very upfront and clear about that. I have certain, certain clients that don’t like certain types of fonts, like, say that upfront, so that way it’ll just help, not waste time.

[00:12:54] Jeff Sieh: Right. What do you do when a client says, I want to use comic sands?

[00:12:57] Jeff Sieh: Do you let ’em?

[00:12:58] Maliha Khan: Oh, I go cry in the corner [00:13:00] with a bucket of ice cream.

[00:13:01] Jeff Sieh: I used to. I actually worked, there was a, a company they used to, do all their presentation slides in that, and I just could not

[00:13:08] Jeff Sieh: understand it and I could not, anyway, yeah, so friends, don’t let friends use comic sands. The funny thing because that was what Rich was talking about, is like finding what you like and doing more of that.

[00:13:17] Jeff Sieh: So, Canva has, I think it’s 220 million monthly users. It’s probably more than that now, but, which means that there’s more visuals than are ever being published, you know, every day. Like, it’s just, they’re cranking out. So how should creators think about standing out in that volume? ’cause I remember when I first started, when I did Pinterest way back in the day, you could just scroll through it and go, oh, there’s a, there’s a Canva pin.

[00:13:39] Jeff Sieh: Oh, there’s another one. Oh, there, you could tell they’re just changing the text and not doing anything with the template. So how can we stand out with so many images being created today? How can we stand out in the feed with our designs?

[00:13:52] Maliha Khan: I think, definitely, working to make the designs more, more distinctive. but then I think it goes [00:14:00] back to like consistency. All of the, all of the designers that I like work with and have as friends, like they, have like a specific style. And so, that’s, that’s what makes it re really cool to see like their, their body of work versus mine versus another designers.

[00:14:18] Maliha Khan: So I think, pulling that in is, is key, but then also just, making sure that all of those different, branded elements like shine through loud and

[00:14:28] Jeff Sieh: Mm-hmm.

[00:14:29] Maliha Khan: I think all of these things are ways that can kind of set, set your, design apart because you are right, there are lots and lots of templates within Canva. And so, it, it is getting a little bit, not harder, but more of a challenge to make sure that the design that you’re producing shouldn’t look like it came from like a Canva template.

[00:14:48] Maliha Khan: It should really look like you actually did the work and, and it’s your, it’s your creative brain behind it, so,

[00:14:55] Jeff Sieh: So if you’re, if you’re design challenged, like some of us are, one of the things [00:15:00] that I used to do is instead of using, you know, just a template and go changing the text in Canva, I would bring like three or four and then drag in elements that were complimentary from like three or four different templates and kind of mash them together so it’s something new.

[00:15:13] Jeff Sieh: And that was kind of for an easy way for me to kind of like stand out in the feed compared to the people who are just trying to hit

[00:15:19] Maliha Khan: But you can still use like a template, just like you’re saying. But, what I like to do is pull in all sorts of like, um. Uh, like for example, for my, for my presentations, I love the, animated graphics and I love to like, pull those in to just make it a little bit more different and fun. and then like, you’d be surprised how, how much is within their like image library.

[00:15:42] Maliha Khan: and so you’re right, like there are ways that you can, change things up and still kind of, beat time and like utilize an existing template, but merge things or add things to make it your own. but I think it still goes back to like your design style as well, right? Like [00:16:00] what works for you.

[00:16:01] Jeff Sieh: Yeah. we got some more great comments. This is what I love about our, our live audience. Um, Dustin, the head cheese over at Magi says, as a former designer, here’s what I always ask of my designers. I look to hire, tell me about why you made these choices for whatever that item is in the portfolio. That’s a, that’s a great idea. and Dustin also says, if a designer can’t explain their design choices, that’s a giant red flag. And then this is really fun, interesting. A lot of people are saying the same thing as like, uh, you, tater is he says, I feel like I know what I want in my head, but I have trouble getting it out into the real world. I can’t quite articulate what I’m looking for.

[00:16:35] Jeff Sieh: and then Maurice says, I think the hardest thing about working with clients as a creative. Is they don’t know how to communicate the ideas in their head. that is a huge problem. I mean, across the board.

[00:16:49] Jeff Sieh: But I, I remember one, client was like, make it more look like coke. Like they wanted the Coke. I’m like, I, I can’t, I mean, it’s Coke. You, I mean like, use your words. Tell me what you mean. So how do [00:17:00] you, how do you get, I know you have some worksheets and we’re gonna share some of that later, but how do you get, like when you onboard a new client, how do you get them if they’re struggling to articulate what they want to actually make sense to you as a designer?

[00:17:11] Maliha Khan: Yeah. I think, what works really well for me is like showing them different types of, first of all pieces within my portfolio, and then also like, Images to just kind of gauge like where their style is in their head. because, everybody can relate to like a, like a graphic, right? But, you just need to get it out of them that way.

[00:17:31] Maliha Khan: But, I can totally relate because that’s, that’s a challenge that I feel like every designer faces where, they might have a completely different idea what’s been helping is, believe it or not, I’ve had a lot of clients that are doing the pre-work within like a AI tool,

[00:17:47] Maliha Khan: which is a little scary.

[00:17:49] Maliha Khan: And then like bringing it to me and saying like, this is what I want my logo to look like, but. These are the things that I don’t like and I just want [00:18:00] it professionally done. So can you just modify these things, which as a designer, like makes half of the job easier because like I kind of have a starting point.

[00:18:09] Maliha Khan: So, that’s been really great so far as just like a new thing that I’ve been observing.

[00:18:14] Jeff Sieh: Yeah. it’s easier now to make your stuff instead of look, not so much like a template, because you can go in and, okay, I can make a kind of a original quote, uh, AI graphic that I could use instead, and of the stock photos and that, all that, that sort of things. But, you know, for creators who feel like overwhelmed by all these new AI features, I know I do, what’s a realistic mindset shift that they can kind of make to stay productive instead of panic?

[00:18:39] Jeff Sieh: Because it can be like, you look at just even canvas, you open up their tool and you’ve got all these options.

[00:18:44] Maliha Khan: Yeah, I think the number one thing to realize, with that is that every tool is not for you. And so, we need to just know not to keep chasing tools and instead to figure out, What our tech stack looks like. Like for me it’s chat, GPT, [00:19:00] Claude, Canva, DS script, and now I just added Riverside.

[00:19:04] Maliha Khan: And so those are the tools that I work in, and honestly, like I had to let my, Adobe subscription go, which everybody kind of Exactly. I was just about to say. Everybody does that. And, I just say come over to the dark side with Canva because unless you’re, there is a caveat, cause I just met with somebody yesterday, who like creates toys and so obviously like they would need tools like Illustrator and whatnot.

[00:19:28] Maliha Khan: That’s a whole different ballgame. Right. But for most of us, I don’t see why we wouldn’t be able to. use Canva moving forward. Like I’ve been surprised as a designer, that I’ve been able to do large format printing design within Canva. Like I’ve printed my retractable banners and you know, like big signage and that was something you weren’t able to do in Canva before.

[00:19:49] Maliha Khan: So the fact that, the tool has changed so much, I really think it’s about you finding the right tool mix. and, and, and that that changes. Like I have friends that are [00:20:00] like, I, like, to use Gemini. I like to use perplexity. and then I have some friends that don’t wanna let Adobe go, which is fine.

[00:20:07] Maliha Khan: It’s okay. You do you.

[00:20:10] Jeff Sieh: I would love to be able to, the problem is, as premier as, I use that so much in After Effects. I’ve been using those for years. You know, it’s just, I, I, I it’s expensive. Like you get this tool, it’s like over 60 bucks a month I think it is

[00:20:22] Maliha Khan: It’s $70 a month, and that’s when I was like, okay. Time to

[00:20:26] Jeff Sieh: and and didn’t they just buy Affinity and isn’t that like, a Photoshop killer?

[00:20:31] Jeff Sieh: Or, or, or

[00:20:32] Jeff Sieh: essentially Photoshop. Okay.

[00:20:33] Maliha Khan: yes, absolutely. Because, one of the frustrations that I used to have with Canva was that you couldn’t do vector art the way you should. And, well, hello. Hello. Affinity. that is a problem of the past now. I’ve done client logos in there before and I mean, it’s allowed me to literally do the same that I would’ve been able to do in like Illustrator, that’s like pretty scary and [00:21:00] powerful at the same time. the fact that.

[00:21:02] Jeff Sieh: Yeah,

[00:21:02] Maliha Khan: This exists now.

[00:21:03] Jeff Sieh: I’ve really gotta look at getting rid of it. I, I just, it’s so hard. It’s, it’s been so, it’s been, it’s like, it’s been the tech stack from the beginning. Like, I think I started like on Premier three and then, you know, Photoshop and then they went to the subscription and it’s just a, it’s a, it’ll be a hard day when Jeff, lets go of,

[00:21:19] Maliha Khan: I know. And and, and call me. Call me that day

[00:21:23] Jeff Sieh: okay, I’ll need support is what

[00:21:26] Maliha Khan: because I needed support. I was like, I can’t believe I am. I mean, it’s like the end of an era,

[00:21:34] Jeff Sieh: so when we’re talking about these tools that are, you know, those are kind of legacy tools that are kind of going away as the new, tools come out. So. When you look at where AI is headed, like, I mean, now this is hard because it’s moving so fast. What is the, what is the one design skill creators should protect the one thing that AI can’t replace?

[00:21:52] Maliha Khan: This is gonna sound so simple, but it’s the human aspect of it. Like, [00:22:00] AI doesn’t know the things that, you know, AI doesn’t have the taste that you have. And so, I, I think here’s what I like to tell people, because people kind of get surprised that they have to review things that AI spits out. And so I, I say, right, but I produce, say like a logo you need to make sure that you have somebody to review. as a designer, that’s like a basic thing that anything that goes out the door gets reviewed by at least two people, if not more. Right? And so why is it different when it comes to ai? It shouldn’t be any different when it comes to ai.

[00:22:33] Maliha Khan: You’re still gonna need to have that human, review piece of it built in. And so I, I think as, as designers, it is a very interesting time right now with all these tools coming out and what does that look like for the phase of design moving forward? But I, I, I think when it comes back to it, it’s just, that human aspect of it is what sets us apart.

[00:22:55] Maliha Khan: And so it’s okay that these tools are like coming out and the industry’s gonna have to [00:23:00] change and, and pivot, but some of the tools that are coming out are wonderful. and they would, they would actually make your life easier instead of complicating it. So it just depends on how you look at it.

[00:23:11] Jeff Sieh: Yeah, I, I think it’s, it’s amazing the, the stuff going on and there’s this, it’s gonna be this constant fight. When new things come, people are upset about letting things go. I mean, I get it. but it can save you some time. And things like, these little, little cute little, uh, intro music things we have at the beginning.

[00:23:28] Jeff Sieh: I would never be able to do that before AI came out. ’cause I’m able, now I’ve got it in a workflow streamlined about 15 minutes using Suno, which to me is amazing, which I’ve always wanted to do when I think it’s very, it’s one of my favorite things I do for the show every week. So, kind of embrace those things that make you happy and kind of bring us what is it that,sparks joy, whatever that designer used to say all the time.

[00:23:48] Jeff Sieh: Um, what sparks joy for you to do and use that to kind of help your creativity kind move forward and, and get better as you go along. before we move on to the next section, I’ve got some great questions. and I, [00:24:00] oh, I want to get this from, from you. This is from Dustin. He goes, honestly, as good as nano banana is, I’m really worried about Canva template ecosystem.

[00:24:08] Jeff Sieh: What are your thoughts about that? ’cause it’s really getting, scary fast, I guess.

[00:24:13] Maliha Khan: I think right when I think like a specific tool is done now because like another tool like provided this really great update, hold on, because I’m pretty sure. Right when I think that like Canva comes out with this massive update or like, you know, somebody else comes out with this huge update and so somehow it was on their radar and they kind of knew.

[00:24:35] Maliha Khan: and so that’s kind of why I, I’m really pumped to go to Canva create next year because, it apparently that’s their next product launch. And, so far the last two launches have had me floored, having been like a Canva user since the beginning. that’s a, it’s things are changing scary fast, but it’s a fun time to just watch like where we’re going with all [00:25:00] of this.

[00:25:00] Jeff Sieh: Yeah. I, I, I remember when Canva came out. I think Dustin was probably there. But I was at Social Media Marketing World and Guy Kawasaki was handing, and I found one in my office the other day. That’s how often I clean it. one of the Canva credit cards there was, he was handing out these little Canva credits so you could buy credits, with their thing.

[00:25:16] Jeff Sieh: ’cause he’s a spokesman for, for Canva. And, uh, yeah, it’s, it’s just gone so far, so fast. Linda has some, great points. She goes, I look at designs that people are advising me to use, and then at their screen presence, this is when we’re picking out a designer, they’re usually matching their style to themselves.

[00:25:33] Jeff Sieh: I use that as a template to make mine. So I like that, Linda, you’re going out and looking at what other people are doing, but then internalizing it and making it your own. And this surprised me from Dustin. I did not know this. He gave up on Adobe five years ago and never looked back. I would not have thought that with Dustin.

[00:25:48] Jeff Sieh: I thought he would go to his grave using Adobe and then he goes, well, I did have to get it for design

[00:25:53] Maliha Khan: Surprise.

[00:25:55] Jeff Sieh: Yeah. So, uh, anyway, I wanna know from you guys, what Canva [00:26:00] feature, if you’re using Canva, what Canva feature do you use most in your workflow?

[00:26:05] Jeff Sieh: Is it like magic resize? Is it remove background? I have a feeling that one’s probably gonna win, but I would, I wanna know what you guys are using the most in Canva. I’m really interested in that, But at this time I wanna tell you that Malia has a great tool that you guys can get, like a bunch of resources that she’s put together.

[00:26:22] Jeff Sieh: If you go to connect the dots.com/canva toolkit, you can sign up and get that. And it’s spelled K-H-A-N-E-C-T-T-T-H-D-O-T s.com for you guys listening. So connect the dots.com Canva toolkit. Go check. What do they get when they go sign up for that, Amelia.

[00:26:43] Maliha Khan: A lot of goodies. It’s not just one thing, but, it’s a, it’s a link to my, uh, prompt coach tool. And I, I also have a brand voice, custom GPT that will like, help you develop brand voice guidelines. And then I’ve got a Magic studio cheat sheet, [00:27:00] which comes in handy. It tells you exactly which tools are where, because some of them are hard to find.

[00:27:05] Maliha Khan: So, it’s like a huge list of pretty much all of their, all of their Canva, AI features and where to find them step by step

[00:27:13] Jeff Sieh: Awesome. Very cool. I can’t wait to check that out. ’cause that’s one of the things we’re gonna talk a little bit on this section, but it’s one of the things, having a cheat sheet for those kinda things is very, very cool. You know? because Canva came out with, I think the April update. This was a, that massive update that they had.

[00:27:29] Jeff Sieh: So for creators, Malia, which of the new features actually kind of shift the way? That they work day to day, like what have you found has that has been the biggest thing in this new update that has helped you out? The greatest.

[00:27:40] Maliha Khan: Yeah, I, there’s a, there’s a couple of tools. I love the fact that you can use magic Animate, if you’re, if you’re working on presentations and whatnot, that comes in handy. Um, magic Switch is a really great tool. it’s very different from Magic Resize. I like to tell people that because Magic Resize is [00:28:00] where you could just create d different sizes of one particular design.

[00:28:05] Maliha Khan: So if I wanted to turn the same, same design into like a social media post for Facebook, Instagram, that was like a great, feature that came out years ago, that could allow you to, change it into, different sizes. But Magic Switch is very different. because They have like a long list of languages and you can like take for example, like a brochure and translate it into Spanish or, or, what blows people’s mind away during, during presentations is that I could take a PowerPoint deck and I could tell it to repurpose the PowerPoint deck, into a LinkedIn post, into a blog post into just like a document or, there’s like a long, long list of, formats that you can change.

[00:28:51] Maliha Khan: And so. what, what results from that is a completely different output. It’s not the same design, it’s not the same, thing. Kind [00:29:00] of like magic resize. Instead, I could have like a 30 slide PowerPoint deck about Canva ai and it’ll turn that into like a blog post for me and add like a really cute banner that you can also go in and change.

[00:29:14] Jeff Sieh: And that’s Magic Switch. That’s Magic switch.

[00:29:17] Maliha Khan: that’s Magic switch.

[00:29:18] Maliha Khan: Yeah.

[00:29:19] Maliha Khan: Yeah.

[00:29:19] Jeff Sieh: have not played with that.

[00:29:20] Maliha Khan: you should, it’s, it’s under, the reason why it’s a little bit tricky is it’s under the resize tab, so you have to go to resize in order to access Magic Switch and you have to have Canva Pro. but it’s pretty cool just the fact that, it can generate things based on like one particular, project.

[00:29:43] Jeff Sieh: So you mentioned your, in your presentations, and I know my friend P Pa Fitzpatrick used this because she works for a big. a company that they have to put out a lot of assets, a lot of really, really quickly, and you and I haven’t played with it too much, but it’s called Bulk Create and you kinda use it with canvas sheets is what you were saying in your [00:30:00] presentation.

[00:30:00] Jeff Sieh: So that’s, to me, seems like a lifesaver for social teams who are having to put out a bunch of graphics for, for a bunch of people. So what are the, some of the smartest ways you’ve seen it, that creators have been using it to scale content efficiently?

[00:30:14] Maliha Khan: I mean, honestly, it’s um, creating like testimonial graphics, creating, graphics with quotes, creating just any kind of design where only like certain text would need to switch out. that’s been a game changer because you can create up to 100 designs. Which I don’t think anybody has 100 client testimonials lying around.

[00:30:37] Maliha Khan: But if you did, it, I mean like just the amount of time that it saves you is

[00:30:44] Jeff Sieh: Oh

[00:30:44] Jeff Sieh: yeah. And, and you basically just upload it to Google Sheets, like let’s, let’s say for the testimonial, so you have the testimonial, you kinda have the author, and then you have the design. Is that how you kind of put ’em together?

[00:30:54] Maliha Khan: So the way that it works is you have an option of, either using canvas sheets, which [00:31:00] for me it’s like Super, easy to do. But the second option is, I think you can pull from like HubSpot, Google Sheets, and there’s a couple of other tools that you, that you could pull from. But say you were using a Google sheet, right?

[00:31:14] Maliha Khan: You would just download it and then you would, go to the specific template that you want to use. and then you would pretty much like go to bulk, bulk create and then upload your, Google sheets. You do have to kind of, tell it which text needs to match up with which text in your, in your, in your design.

[00:31:35] Maliha Khan: Right.

[00:31:35] Maliha Khan: So like map it. Yep, exactly. And then, it generates all of the designs in a completely different file. So that’s pretty nice too because you still have, have your template in place.

[00:31:48] Jeff Sieh: Very cool. So, people, people are already see it. This is the, the thing, when you have a cool tool, they all go download it. They’re saying, oh, this is so helpful, Malia, thanks for the, the tools, and, and a use [00:32:00] case. so Rich says he goes into a client Canva files and tries to extract SVG files for print.

[00:32:07] Jeff Sieh: ’cause he does a lot of printing on, on like water bottles and stuff like that. It’s kind of his promotional stuff, business that he has. that’s very, very cool. But sometimes it’s a challenge. a lot of people use the background remover. and Shauna actually makes all his YouTube thumbnails in there.

[00:32:22] Jeff Sieh: And then any animated texts for reels and shorts, which is a great idea, which I hadn’t thought I hadn’t thought of before. Amy also, Signed up and Dustin says he has a lot of testimonials. He may have to use it. So, I mean, so all this stuff like the, the magic tools, the magic switch, all the thing.

[00:32:39] Jeff Sieh: One of them you mentioned, I think it was in your presentation, you mentioned that magic design still struggles with colors a little bit. So what should creators keep in mind when they’re reviewing, like their AI generated layouts to keep everything consistent, especially with colors and brand colors, I know are, are super important.

[00:32:55] Maliha Khan: So here’s the other thing that I’ll tell you, right. When I say [00:33:00] something like that, Canva goes and fixes it. so I, I haven’t really, seen the same issue happen too often with other people, but it must just be me. I, I’m, I’m just, must be difficult, but there are times. Where it will, like, if you drop in your, your prompt and you say, Hey, I want you to build this PowerPoint presentation for me on Canva ai, and I want you to use like Navy hot pink and teal.

[00:33:28] Maliha Khan: But then I get like a red output. I’m like, what? What just happened? So, it, it’s a matter of, I feel like what we’re seeing with all AI tools, there are certain tools that you can put in a fully loaded. Prompt and it will be fine. But then there are tools where it’s like you just kind of have to iterate back and forth and not bake it all into your prompt upfront.

[00:33:52] Maliha Khan: And so I feel like Canva is one of those where they’re still trying to figure it out right now. And, I’ve [00:34:00] seen better results if I don’t go into too much detail in terms of color. So I normally tell everybody, like, leave color out, but focus more on what the, what the ask is, provide the context and, Any type of details on like tone? Is there a specific brand kit that you wanted to utilize? they just came out with a update right now where you can actually, click the plus sign, within your like Canva AI screen and it’ll, it’ll like ask you to like select a brand kit. And I think that’s amazing because before you weren’t able to say like, Hey, I want you to use a brand kit now you can do that.

[00:34:41] Maliha Khan: So I think they are working on a lot, and I think we’re really gonna see things improve quite a bit. But yes, for now I still tell people try to leave color out, until like it comes back with four different designs and then kind of talk to it and say, Hey, I’m really looking for [00:35:00] something that works well with like neon colors or something like that.

[00:35:03] Jeff Sieh: So, ’cause I have not used this feature. I just want, so let’s say you give it and it comes back and it’s given you a bunch of different layouts or for your presentation, whether is it hard to go back and fix the colors? Let’s say you get one that you really, really like. Uh, it’s, it’s not hard to go change ’em.

[00:35:18] Maliha Khan: Nope. And so that’s, that’s another great point, is that what I tell people is to focus on the actual design skeleton. Like if you actually like the way the template looks, you can go in there and, and make sure that it like,uses your, your brand kit, shuffle the colors around and things like that.

[00:35:37] Maliha Khan: So it’s not like, it’s not like it’s gonna take you a lot of time. So, yeah, you’re right. There are some things that I would say like, don’t waste too much time on, because as long as the main gist of it is there and, and you like what you’re seeing, it’s great. Thumbs

[00:35:51] Jeff Sieh: That’s great. I love it that you said like get the skeleton right? ’cause then you can go in and change the, the aesthetics a little bit later. another thing is Canva partnered [00:36:00] with OpenAI for Magic. Right? And so, and there also I saw in OpenAI you can connect Canva to it as well. And so it’s kind of confusing how.

[00:36:10] Jeff Sieh: It works together in different ways. So open AI for magic, right? So how could creators decide what belongs in chat GBT versus what belongs inside of Canva’s? Kind of builtin AI tools.

[00:36:22] Maliha Khan: So right now, what I tell people is chat, GBT is gonna be very different because you’ve, you’ve trained it, hopefully. And so, all this time that you’ve been, you’ve been using it, you’ve been really teaching it. Now Magic Write Is not gonna have any type of context like that. It’s literally there for you to do simple things like create, creating an outline or, you know, like generating really quick blog post, topics or, coming up with like a really fast, Instagram reel caption.

[00:36:54] Maliha Khan: Things that won’t require any type of context. So for me, [00:37:00] my workflow is normally, most of the time I start with chat GPT because My chat knows almost everything about the business, and it’s just easier and it’s quicker. Like I don’t have to keep explaining the same context. Whereas what’s kind of funny is that my, my Claude account wasn’t as up to date and I just had not used it enough to, to, to like train it.

[00:37:26] Maliha Khan: So then I went to chat and said, can you tell me everything that I really should be telling Claude about me? Because I keep having to explain myself over and over again. And once I did that, Claude was right on board, you know? And so. I, I think that’s the really a fun part with, with some of these AI tools, is like, how can we train them to, to get the best outputs?

[00:37:47] Maliha Khan: And so Magic Write’s not gonna, even though the word magic is in the term, it’s not gonna work that kind of magic for you, you’re still gonna have to use your chat or claude account or whatever you [00:38:00] like.

[00:38:00] Jeff Sieh: Well, speaking of magic, there’s another word that has magi in it. It’s our friend, uh, Dustin Stout. And if you haven’t played with magi yet. Malia, it’s amazing. It’s like he has all the AP APIs to all of like Claude ChatGPT, even the image generators. And you can have it all in one spot.

[00:38:17] Jeff Sieh: It’s got amazing interface and Dustin is amazing. new ones come out. He adds them really, really fast. So if you guys wanna have a one stop shop for your ai, or you’re wanting, you’re starting to get into AI and you wanna play with all the different tools. Magi is the way to go. Go. So magi.co do slash Jeff and also our friends over at Ecamm, that’s what makes the, the cool music and being able to play that and switch screens and have animations and all that stuff is done with my pals over at Ecamm.

[00:38:43] Jeff Sieh: You can find out more about them by going to Ecamm dot com slash jeff. Go check them out because they have an amazing community. It’s amazing tool. we use it every week and we wouldn’t be able to do the show without them. So this final section, man, this is flying by so many great questions. So many, awesome.

[00:38:59] Jeff Sieh: Uh, this, this stuff I [00:39:00] can nerd out with a, a long time about a and and, um, old, uh, not old, but Jim Fs says, Adobe Express, just integrated chat GBT. So these companies are not sitting still. That’s right. And there’s another news that came out was Disney has made a deal with OpenAI where we can use their characters for three years.

[00:39:19] Jeff Sieh: So, and they’re suing Google because they used it. So it’s just crazy town right now.

[00:39:24] Maliha Khan: It is crazy town.

[00:39:26] Jeff Sieh: But you also don’t wanna be using Disney characters in your brand, so, uh, don’t do that anyway. So, uh, let’s see some more, some more comments. Dustin, of course is chatting about ai. yeah. so let’s, let’s go into this next section where we talk about creativity.

[00:39:40] Jeff Sieh: And I love what you call the messy middle. I just think it’s, it’s, it’s a great place to be and it’s a great way to explain it. But before creators get excited about all these shiny new features like we just talked about, a new thing came out, you know, yesterday with open ai. What strategy work must happen to prevent AI from [00:40:00] turning into more noise or what you call tactical chaos?

[00:40:03] Jeff Sieh: Like

[00:40:03] Jeff Sieh: we love these new tools. We think, oh my gosh, I can do this and it’s gonna save me so much time. And by the time we get it installed, downloaded, you know, configured, trained, whatever, we’ve sunk all this time into it, and then there’s a new thing that comes out that you have to go redo it in.

[00:40:18] Jeff Sieh: So how do we be strategic about these tools? Malia,

[00:40:23] Maliha Khan: Yeah. So I think, I mean, right now, like you said, it is a very interesting time with all of these tools updating, constantly. but I, I, I think like the, like the heart of the work, when we take a look at. Strategy is like, who are, are you, who are you trying to speak to? What is the purpose? You know?

[00:40:43] Maliha Khan: and then finding the right, right platform. And then having brand voice clarity is what I tell everybody as like a must, must, must. Like A lot of people when I ask about their brand voice, they say, yep, it’s in my head. Like, I know what, [00:41:00] what our vibe is, but I can’t quite put it into words.

[00:41:03] Maliha Khan: And so I, I think, that’s something that you need to put into words. That’s something that, AI can actually help you with. and so everybody that filled out the form will, will get the link to my, custom GPT, but it will, if you upload. All of the different types of like artwork samples, like say social media graphics, your website banners, things like that.

[00:41:27] Maliha Khan: Right. I tell, I tell people to, to like upload as much as you possibly can. and it, it actually spits out brand voice guidelines for you. And that’s really cool because then you could go and create like a le like a custom GGPT of your own or you can just, now know that every time you, you have a, ask for like chat or you know, Claude, any of those tools that you’ve, you’ve got this. PDF guideline that, that you can upload to make sure that you [00:42:00] stay, you stay consistent. I, I tell people all the time, the tools will come and go.

[00:42:04] Maliha Khan: We’re seeing that right now. Like it’s not about the tools, it’s about making sure that that strategically everything is sound.

[00:42:12] Jeff Sieh: Mm-hmm. Those, that’s, I mean, that’s great to be able to have that document where you can, you know, you never know a new tool will come out where you need to have your brand voice and having it locked in somewhere that you can’t get easily is, you know, is kind of the downside. So being, having that document, I know we’ve done, we’ve kind of done that in our mastermind where we’ve, we’ve talked about it and trying to get our brand voice, kind of figure out, you know, our elevator pitch as it were, but even tighter than that.

[00:42:38] Jeff Sieh: Amy even. Yeah.

[00:42:40] Maliha Khan: it spit out a four page document for me. It was pretty robust. It told me like how I, I should show up on like different channels and, things to like avoid and, it, it like summarized, my, my like brand voice in detail. And the cool thing about it is for everybody using [00:43:00] Canva, you can take that brand voice and you can build it into your, into your brand kit now.

[00:43:05] Maliha Khan: Right? So the fact that it’s not just about having your brand voice outlined because you should, but it’s also about carrying that into Canva to make sure that all of your designs are like in line too. And that saves you time.

[00:43:21] Jeff Sieh: That’s a great, great hack right there. And Amy Keys goes, Yeah. brand voice and brand messaging is just as important as your logo and that comic sand font. That’s true. So no comic sand Amy, Um,

[00:43:34] Maliha Khan: it’s the most ignored. Brand voice is the most ignored.

[00:43:37] Jeff Sieh: yeah, I agree. And so make sure you guys go and download that, doing@connectthedots.com slash canva toolkit and check that out.

[00:43:46] Jeff Sieh: one of the things, you showed how Canva’s brand kit and brand voice tools, it can help protect that consistency. ’cause we mentioned, you know, keeping it whatever platform you’re using, but what should creators document before they e ever touched ai? [00:44:00] Let’s say they’re not, what should they like figure out first?

[00:44:02] Jeff Sieh: Like before they move on and upload something into ai, what should they they have first before

[00:44:09] Maliha Khan: So, so aside from like strategy, it’s really important to like document your brand rules. And, and we know this, we like come up with brand, brand guidelines all the time, when it comes to the, comes to the logo. But, but beyond that, how, how does the brand show up and what are things that we need to make sure that we don’t do?

[00:44:30] Maliha Khan: anytime we are, designing for that, for that particular brand. So, documenting those rules, are super important. I think right now with ai we also need to, think about, Which information we can share with AI and which information we can share as ai, because that’s a topic that I don’t see people talking about a lot.

[00:44:50] Maliha Khan: I know we’re, we’re like talking about how we can use AI to help, but there are certain things that shouldn’t be uploaded into ai, especially if there’s [00:45:00] like a NDA and whatnot. And so, I think as, as designers, it’s definitely a very interesting time. ’cause we do need to figure out what is, what is okay and what is not, when it comes to just sharing screenshots, information, client logos, designs, things like that as well.

[00:45:18] Jeff Sieh: So I wanna know in the audience as we kind of wrap this, this up, we got a couple minutes left. But I wanna know, do you follow a set strategy? ’cause we’ve been talking about like brand voice, you know, all the kind of stuff. Do you have a set strategy for your visuals or is it more like create as your go?

[00:45:33] Jeff Sieh: Like is it like, you know, are you just kinda like, oh, I gotta get this social graphic out? Oh, that’s a good, that template looks okay and I’ll click that and, and use it. So, I mean, it’s okay. Like, this is what we’re here to learn from is like, do you have a set strategy? Do you, are you working on crafting a strategy or are you just kind of winging it and like, I just gotta get this graphic out and get it done.

[00:45:52] Jeff Sieh: So let me know wherever you’re watching from down, in the comments and we’ll, and we’ll bring some up before, Malia, you know, a lot of creators are feeling [00:46:00] overwhelmed by trends, deadlines, all the new tools that are coming out. What is your go-to recommendation for getting back to clarity before you start designing?

[00:46:11] Jeff Sieh: Like, we all wanna throw something in and hit a button in, in AI and have it spit out stuff. But if we take a breath and we stop and we think like, and, and we need some like, kind of calmness before, you know, ’cause all this stuff’s happening, all the trends and the tools, what, what do you think we need to do to get clarity on our designs?

[00:46:32] Maliha Khan: I think we need to really, first of all, you completely nailed it, that we all should pause, pause on, on the, on the tools and really revisit the purpose. So, focus on what is the, what is the actual message that we want to portray before moving into, into design, which we would do in the normal process anyway.

[00:46:55] Maliha Khan: But now with ai, I, I feel like we’re kind of skipping those [00:47:00] steps that we normally would take. And so I, I think it kind of goes back to those basics that before just, Spitting something out, right? we, we really need to think about the why behind it. what is the message that we’re trying to send?

[00:47:14] Maliha Khan: And, any of the work that we do produce, like using ai, we do really need to kind of, think about, as a expert designer, right? And then just, just kind of, review from that, from that human lens. And, and does it really put your best work forward? or are you just creating for the sake of creating Right.

[00:47:36] Jeff Sieh: Right? Yeah. Marie says, strategy always wins, but sometimes I just gonna make something happen.

[00:47:42] Jeff Sieh: Like I

[00:47:42] Jeff Sieh: get it. Sometimes we

[00:47:44] Maliha Khan: we, we all feel that way. Yep.

[00:47:46] Jeff Sieh: One of the things is, is I think you really need to. Love your design. Like I, we’ve, I think we’ve gone and got to a spot for our brand and company that I really like it.

[00:47:55] Jeff Sieh: I enjoy it. I like the, the sound ties into it. I mean, all this stuff. And we’re, we’re [00:48:00] constantly gonna redo things and make some things better, but I think we feel, comfortable and that makes it easier to, to do those graphics. If you’re like, I don’t know what I’m gonna do. It looks horrible. I don’t like it, you know, that’s a struggle.

[00:48:12] Jeff Sieh: So getting that locked in, I think is one of the, the big keys to do.

[00:48:16] Maliha Khan: Well, because here’s the thing, like I can tell that you have fun with it, right? Because like, it, that’s something that’s so clear and it comes through with, with the work that you, that you produce. And so I think as designers we really need to go back and, and, and ask, ask ourself like, how would this particular design make other people feel?

[00:48:38] Maliha Khan: And is this something that I love? So I mean that, that’s it. That’s the win, right? I.

[00:48:43] Jeff Sieh: Yeah. So I wanna cause I get this question a lot because I talk about AI and I present about ai, and I know you do this a lot too, and you talk about design and ai, and I know you get this question, like, how do you feel as, as a designer about ai, because I get that question a lot too. Like, are you, do you struggle with it?

[00:48:59] Jeff Sieh: [00:49:00] Do you like, because you know, they’re, they’re scraping other artists’ information to conglomerate on a, a new thing. What are your thoughts on that? Like, I, I’m really interested to know what you think and what your answer is when people ask you that question.

[00:49:12] Maliha Khan: I think AI is just a tool to help me do my job better. And I think the goal of, or not the goal, but like the right way to use it, is to like offload to some of the things that are like admin tasks that you don’t wanna do, that just take up way too much time. And then number two, AI is a, is a really great critique of, you know, like if you just want to like share.

[00:49:39] Maliha Khan: Again, the work that you can share. that’s been super helpful for me. Like if I am in my designer brain, like second guessing myself, like I know I nailed it, but you know, like it’s, it’s time to like hand off the files to the client. And now I’m just kind of like, I don’t know, like should I have, [00:50:00] tweaked this a little bit different and, and, and, and whatnot.

[00:50:03] Maliha Khan: that’s when sometimes like I’m just like, okay, can you help me out here? Like, I’m thinking X, Y, Z and most of the time chat’s just telling me like, you’re in your head. It’s that perfectionist brain coming back and so it’s okay. Go ahead and hit send. So there are times where it really does help me quite a bit but I, I think at the end of the day,You know what you’re doing, you, you know your style, you’re hopefully a very great, great designer, depending on how long you’ve been doing it and whatnot. I think the tools are just there to help us, like, help us become better at what we’re doing. They’re not supposed to replace us.

[00:50:42] Jeff Sieh: Yeah. That’s a great answer. It’s a tough question. There’s a lot of different things that go into it, but, I think, I think that’s good. Is using it as a tool to help you become more creative, is the way I’ve been thinking about it. So this has been an amazing conversation. Malia, thank you so much for being here.

[00:50:59] Jeff Sieh: make sure you guys [00:51:00] go and get her free download@connectthedots.com slash canva toolkit. all sorts of goodies in there, Malia. I’ll give you this, this final, uh, time to tell people where they can find you, what you got going on. Anything else you want like our audience to know?

[00:51:14] Maliha Khan: Yep. I would just say, if you wanna learn more about, Canva and, a lot of the different updates, I do workshops. if you just go to my website and click on the, events, tap you, you can find all sorts of workshops and webinars. if you’d like to just learn more about all of the cool tools within Canva.

[00:51:32] Jeff Sieh: Awesome. And I think you, I thought I saw in January you have a, a training coming up. You’re doing too.

[00:51:38] Maliha Khan: Yeah. Well, February, yep. And then January I’ve got, I do my, authentic AI talk, which kind of covers brand voice and, all of that jazz. and then there’s the content, content creation with, with ai, workshop That is typically, chat ChatGPT and Claude for like brainstorming. Then we move into Canva, and then the third, hour we move into D [00:52:00] script.

[00:52:00] Maliha Khan: So if you’re talking workflow, that’s the workshop that will help help you build a workflow. And then, we’re getting ready to, add some more Canva based trainings. So look forward to that next year.

[00:52:14] Jeff Sieh: Very, very cool. Connect the dots.com with that is with A-K-H-A-N. That’s how you get connect the dots. So make sure you guys go there and check it out. I would love if you guys would, sign up for the amazing newsletter@jeffc.com slash news. You’ll hear great guests like we have, we have a lot of fun with the email community.

[00:52:33] Jeff Sieh: So if you’re not a part of that, make sure to go to jeff c.com/news. And thank you so much to our sponsors, Ecamm. You can find out more about them at Ecamm dot com slash jeff. Say 15% on your first purchase by using code Jeff 15. And with that, thank you so much, Malia. Thank you, Dustin, Amy, keys, Maurice, tater, all the folks who showed up today.

[00:52:52] Jeff Sieh: I appreciate you. I hope you’re gonna have a great weekend. I hope you have a great weekend. We’ll see you guys next time. Bye everybody.